Christine Haire
UI/UX Designer – Web & App
SKILLS AND TOOLS
About Me
I use human-centered design to get to the root of the problem and design a solution. I am passionate about sustainable projects and especially enjoy creating a seamless user experience. Looking to tackle tough problems and change the world.
Uckfield, East Sussex
English, Fluent
Links
Community Hub for GAA Blog
case study | The Gaelic Corner
Project Overview
The goal was to develop a WordPress website that would serve as a central hub for GAA news, quizzes, and user engagement, named “The Gaelic Corner.” Understanding the importance of regular content updates and the desire for a platform that fosters a strong community of GAA enthusiasts, I was committed to creating a site that was both user-friendly and efficient for content management.
Design & Navigation
I implemented a black and white colour scheme that incorporated the ‘TGC’ logo. The design was kept clean, with simple navigation inspired by the styles of sites like Benchwarmers.ie and Balls.ie.
Content Sections
I created categories for Gaelic Football, Hurling, Ladies, Quizzes, etc., with tagging options for easy article categorisation.
Integration
Social media content and Google AdSense were embedded to ensure monetization and seamless social media integration, encouraging users to visit the website for full stories and videos.
Quiz Functionality
I added a plugin similar to Sporcle, allowing users to participate in quizzes directly on the site. This was aimed at increasing user engagement and time spent on the website.
SEO Strategy
I introduced basic SEO and keyword strategies to help the content rank effectively on search engines. This was crucial for increasing visibility and attracting more visitors from target demographics.
Analytics
Tools were integrated to monitor site traffic, viewer demographics, and article performance. This allowed for real-time insights into which content resonated most with the audience.
Project Reflection
This project underscored the importance of creating a dedicated platform for niche communities. By focusing on the specific interests of GAA enthusiasts and providing a mix of news, interactive quizzes, and user engagement features, “The Gaelic Corner” was positioned to become a beloved resource within the GAA community. The integration of social media functionalities, coupled with a strategic approach to content management and SEO, paved the way for a successful website launch. The project also highlighted the value of analytics in understanding user behaviours and preferences, guiding future content and feature enhancements.